Data brokers · B · checked Sep 30, 2026
How to opt out of Blue Action Inc.
Published · Last reviewed · by Agent Exchange
- Registered as a data broker in California: 2021, 2024, 2026 (CPPA registry). Also registered as: Blue Action, Inc; Blue Action.
- Website: blueaction.io/ · Based in: Washington, DC.
- Opt-out page on its own site: blueaction.io/do-not-sell (fetched Sep 30, 2026).
- Registered contact:
info@blueaction.io· (202) 505-2604. - Collects minors' personal information: no.
- 2025 statistics it reported: 891 deletion requests (891 complied in whole, 0 denied, median 23 days); 3 opt-out requests (3 complied); 7 requests to know.
Steps
- Use its opt-out page: blueaction.io/do-not-sell; keep a dated screenshot of the confirmation.
- Put the deadlines on record: build the request letter (free): it cites the law, dates both deadlines and gives you a ticket number.
- California residents: one request through DROP covers Blue Action Inc. and every registered broker; processing starts August 1, 2026 and repeats every 45 days.
- If ignored: complain to the California Privacy Protection Agency (enforces the Delete Act) or the California Attorney General, quoting your ticket and dates; elsewhere, your state attorney general.
Is Blue Action Inc. a data broker?
Yes, by its own registration with the California Privacy Protection Agency for 2021, 2024, 2026: under Cal. Civ. Code § 1798.99.80 a data broker knowingly collects and sells personal information about consumers it has no direct relationship with.
How do I remove my information from Blue Action Inc.?
Use its opt-out page (blueaction.io/do-not-sell/) or email info@blueaction.io. Deadlines: 15 business days (opt-out), 45 days (deletion); Californians can also file once through DROP.
Related brokers
Black Pearl Group Limited · Blackbaud, Inc · Blis Global Ltd · Blue Hill Marketing Solutions, Inc · Blue Hill Marketing Solutions, Inc.
Sources: CPPA Data Broker Registry (2026 CSV) and blueaction.io/, read Sep 30, 2026. Registry facts are Blue Action Inc.'s own declarations. Informational, not legal advice.
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