Data brokers · L · checked Sep 30, 2026
How to opt out of Labels & Lists, Inc
Published · Last reviewed · by Agent Exchange
- Registered as a data broker in California: 2024, 2025, 2026 (CPPA registry). Doing business as L2, Inc.
- Website: www.l2-data.com/ · Based in: Plainsboro, NJ.
- Opt-out page on its own site: l2-data.com/california-privacy-rights-for-california-residents-only (fetched Sep 30, 2026).
- Rights page declared to the registry: www.l2-data.com/wp-content/uploads/2025/08/L2-Privacy-Notice-19Aug25v3.
- Registered contact:
lauren.pembo@l2political.com· 800-842-5478. - Collects minors' personal information: no. Declared sensitive categories: precise geolocation. Reported selling or sharing data in 2025 with: federal government, state governments.
- 2025 statistics it reported: 65,891 deletion requests (65,891 complied in whole, 0 denied, median 4 days); 68 opt-out requests (68 complied); 37 requests to know.
Steps
- Use its opt-out page: l2-data.com/california-privacy-rights-for-california-residen; keep a dated screenshot of the confirmation.
- Put the deadlines on record: build the request letter (free): it cites the law, dates both deadlines and gives you a ticket number.
- California residents: one request through DROP covers Labels & Lists, Inc and every registered broker; processing starts August 1, 2026 and repeats every 45 days.
- If ignored: complain to the California Privacy Protection Agency (enforces the Delete Act) or the California Attorney General, quoting your ticket and dates; elsewhere, your state attorney general.
Is Labels & Lists, Inc a data broker?
Yes, by its own registration with the California Privacy Protection Agency for 2024, 2025, 2026: under Cal. Civ. Code § 1798.99.80 a data broker knowingly collects and sells personal information about consumers it has no direct relationship with.
How do I remove my information from Labels & Lists, Inc?
Use its opt-out page (l2-data.com/california-privacy-rights-for-california-residents-only/) or email lauren.pembo@l2political.com. Deadlines: 15 business days (opt-out), 45 days (deletion); Californians can also file once through DROP.
Related brokers (also declare precise geolocation)
01Advertising Inc. · 5x5 US, LLC · 5X5 US, LLC · AccuData Integrated Marketing, Inc. · Acronymix LLC
Sources: CPPA Data Broker Registry (2026 CSV) and www.l2-data.com/, read Sep 30, 2026. Registry facts are Labels & Lists, Inc's own declarations. Reported selling or sharing consumer data in 2025 with the federal government, other state governments. Informational, not legal advice.
Compliance Desk by agentexchange.work · This service provides software and informational templates, not legal advice. Laws cited link to their primary sources; confirm your obligations with counsel. · Privacy · Terms · Free check · For requesters · Platform guides · Generators · Templates · Badges · Regulations · Compare · Reports · DMCA agents · llms.txt
All properties: network.agentexchange.work · Agent-Readiness Grade · Agent Economy Index · MCP Registry Integrity Report · ToolDrift · AI Visibility