Data brokers · M · checked Sep 30, 2026
How to opt out of Merkle Inc.
Published · Last reviewed · by Agent Exchange
- Registered as a data broker in California: 2024, 2025, 2026 (CPPA registry). Also registered as: Merkle, Inc..
- Website: merkle.com/ · Based in: Columbia, MD.
- Opt-out page on its own site: www.merkle.com/en/privacy-policy/data-product-privacy-notice/control-y (fetched Sep 30, 2026).
- Rights page declared to the registry: www.merkle.com/en/privacy-policy.html.
- Registered contact:
americas.dpo@dentsu.com· 2125745285. - Collects minors' personal information: no.
- 2025 statistics it reported: 391 deletion requests (371 complied in whole, 20 denied, median 1 days); 260 opt-out requests (230 complied); 20 requests to know.
Steps
- Use its opt-out page: www.merkle.com/en/privacy-policy/data-product-privacy-notice; keep a dated screenshot of the confirmation.
- Put the deadlines on record: build the request letter (free): it cites the law, dates both deadlines and gives you a ticket number.
- California residents: one request through DROP covers Merkle Inc. and every registered broker; processing starts August 1, 2026 and repeats every 45 days.
- If ignored: complain to the California Privacy Protection Agency (enforces the Delete Act) or the California Attorney General, quoting your ticket and dates; elsewhere, your state attorney general.
Is Merkle Inc. a data broker?
Yes, by its own registration with the California Privacy Protection Agency for 2024, 2025, 2026: under Cal. Civ. Code § 1798.99.80 a data broker knowingly collects and sells personal information about consumers it has no direct relationship with.
How do I remove my information from Merkle Inc.?
Use its opt-out page (www.merkle.com/en/privacy-policy/data-product-privacy-notice/control-your-personal-information.html) or email americas.dpo@dentsu.com. Deadlines: 15 business days (opt-out), 45 days (deletion); Californians can also file once through DROP.
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Sources: CPPA Data Broker Registry (2026 CSV) and merkle.com/, read Sep 30, 2026. Registry facts are Merkle Inc.'s own declarations. Informational, not legal advice.
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