Data brokers · P · checked Sep 30, 2026

How to opt out of Populi LLC

Published Sep 29, 2026 · Last reviewed Sep 29, 2026 · by Agent Exchange

• Registered as a data broker in California: 2020, 2024, 2025, 2026 (CPPA registry). Also registered as: Definitive Healthcare LLC; NA; Monocl AB and 1 more. Doing business as Definitive Healthcare.
• Website: www.definitivehc.com/ · Based in: Boston, MA.
• Opt-out page on its own site: www.definitivehc.com/privacy-center (fetched Sep 30, 2026).
• Rights page declared to the registry: www.definitivehc.com.
• Registered contact: populidrop@definitivehc.com · (508) 904-4490.
• Collects minors' personal information: no. Reported selling or sharing data in 2025 with: federal government, state governments.
• 2025 statistics it reported: 692 deletion requests (660 complied in whole, 32 denied, median 4 days); 29 opt-out requests (24 complied); 17 requests to know.

Steps

1. Use its opt-out page: www.definitivehc.com/privacy-center; keep a dated screenshot of the confirmation.
2. Put the deadlines on record: build the request letter (free): it cites the law, dates both deadlines and gives you a ticket number.
3. California residents: one request through DROP covers Populi LLC and every registered broker; processing starts August 1, 2026 and repeats every 45 days.
4. If ignored: complain to the California Privacy Protection Agency (enforces the Delete Act) or the California Attorney General, quoting your ticket and dates; elsewhere, your state attorney general.

Is Populi LLC a data broker?

Yes, by its own registration with the California Privacy Protection Agency for 2020, 2024, 2025, 2026: under Cal. Civ. Code § 1798.99.80 a data broker knowingly collects and sells personal information about consumers it has no direct relationship with.

How do I remove my information from Populi LLC?

Use its opt-out page (www.definitivehc.com/privacy-center) or email populidrop@definitivehc.com. Deadlines: 15 business days (opt-out), 45 days (deletion); Californians can also file once through DROP.

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Sources: CPPA Data Broker Registry (2026 CSV) and www.definitivehc.com/, read Sep 30, 2026. Registry facts are Populi LLC's own declarations. Reported selling or sharing consumer data in 2025 with the federal government, other state governments. Registrant comment: Metrics are for Definitive Healthcare and its subsidiaries including Populi LLC during the… Informational, not legal advice.

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